Protecting Your Digital Life: Influencers
Sharing life’s milestones with followers feels second nature. However, recent high-profile incidents remind us that our online presence can inadvertently affect personal safety. For influencers and those in the public eye, understanding the link between digital sharing and security is essential.
Well-publicised cases, such as burglaries linked to social media updates, highlight the importance of practising good digital hygiene. These events provide valuable lessons for safeguarding both personal and professional security while maintaining authentic connections with followers.
Here are some essential “dos” and “don’ts” to help you stay secure online without compromising your personal brand or audience engagement.
Do’s
1. Delay Location Updates: Share where you’ve been, not where you are, to avoid disclosing your current location.
2. Regularly Review Privacy Settings: Keep your privacy settings up-to-date on all platforms to ensure only the right audience sees your content.
3. Limit Personal Details: Protect sensitive information such as your home address, daily routine, or high-value possessions.
4. Enable Two-Factor Authentication: Add an extra layer of security to your accounts for greater peace of mind.
5. Work with Trusted Security Experts: Partnering with professionals can enhance both your online and offline protection.
Don’ts
1. Avoid Posting Real-Time Holiday Updates: Share travel highlights after returning home to minimise risks to your property while you’re away.
2. Refrain from Highlighting Expensive Purchases: Focus on experiences rather than showcasing luxury items that might attract the wrong attention.
3. Review Old Content Regularly: Audit past posts to remove details that could compromise your safety.
Balancing authenticity with caution is key to maintaining a secure yet engaging online presence. By learning from real-world examples, influencers can take proactive steps to protect their digital lives, ensuring peace of mind for both themselves and their followers.